Once you know what you're working with, choosing products gets a lot easier. Here's what we recommend for each hair type — and why.
Best Products for Straight Hair
Straight hair doesn't need much, but it does need balance. Heavy oils and rich creams can weigh it down by midday, leaving it limp instead of sleek. What straight hair actually wants is a gentle cleanse and a light touch of nourishment.
Try: The Argan Essential Duo — this shampoo-and-serum pairing cleanses without stripping your scalp and adds nourishment without any heaviness, so your hair stays soft, smooth, and full of natural movement.
Best Products for Wavy Hair
Wavy hair does best with lightweight products that enhance its natural pattern instead of flattening it. The goal is moisture and frizz control without losing that bounce.
Try: The Argan Shampoo — it keeps moisture levels balanced so your waves stay soft, shiny, and holding their shape.
Best Products for Curly Hair
Curly hair is thirsty hair. It needs real moisture to stay defined and frizz-free, and the right products are often the difference between a great curl day and a frustrating one.
Try: The Argan Serum and Curl Romance Hair Lotion — used together, they lock in moisture and add nourishment, helping curls stay bouncy, defined, and full of life.
Best Products for Coily and Kinky Hair
Coily and kinky hair has the tightest curl pattern of all, which also means it loses moisture fastest. This texture needs deep hydration and extra protection to stay elastic and healthy.
Try: The Argan Essential Duo — the shampoo hydrates from the first wash, and the serum seals that moisture in, helping coils stay soft, strong, and shining.
Quick Hair Care FAQs
How do I know my exact hair type? Let your hair air-dry without product, then look at the strand shape — straight with no bend, loose S-waves, springy curls, or tight coils. Many people have more than one pattern across their head, and that's completely normal.
Can I use the same product for two different hair types? Yes. Ingredients like argan oil work well across textures because hydration is something every hair type needs — just in different amounts. That's why the Argan Essential Duo shows up on this list twice: straight hair uses it for light nourishment, while coily hair uses it for deeper hydration.
How often should I wash my hair based on my type? As a general guide, straight and wavy hair tends to show oil faster and may need washing every 1–2 days. Curly and coily hair holds onto moisture longer, so stretching washes to every 3–7 days usually keeps it healthier.
Final Thoughts
Choosing hair products shouldn't be a guessing game. The right routine starts with understanding your specific hair type — what it needs, what it doesn't, and what actually helps it thrive.
At LOCKS 'N LURE, every product we make is designed with real hair types in mind, not a one-size-fits-all approach. Browse our full collection and find what finally works with your hair, not against it.
